For Photographers

Why I switched to HoneyBook

HoneyBook | 5 reasons I love it

Why I Switched to HoneyBook & 5 reasons I love it! | Palm Beach Photographer

When I started photographing back in 2010, my number one goal was to produce quality work. Back then things had to be simple, primarily because most of the amazing tools we have today were non-existent. A lot has changed since those early years and I have grown so much since then. Nowadays, producing quality work is a given so my number one goal now is to provide an incredible experience from start to finish.

With the increase in business, I knew I needed to make some practical changes soon. If I didn’t, it wouldn’t be long before I wouldn’t be able to give a consistent client experience. Up until a few weeks ago, I still used paper contracts and my payment format was by check. I would file all the paperwork away in folders for each client and then keep them in a filing rack. But this is the digital age I knew there had to be a better and smarter way of doing this!

Last Fall, I first heard about HoneyBook from one of my favorite photographers, Natalie of Natalie Franke Photography. I was interested so I contacted HoneyBook and booked a demonstration to see how everything worked! I loved the program but wasn’t ready to commit just yet. I continued to do my research to make sure I chose what was right for me. But HoneyBook continued to stay in the lead. I liked that this system allowed me to electronically send contracts to my clients and that they could sign them online! But by far the biggest selling point was how their pricing was structured!

A few weeks ago, I finally decided it was the right time to make the investment! So I called HoneyBook and went through a quick demo to hear about the new features added since the last demo. I was especially excited when I heard about some of their new features like the option to do a bank transfer for only a 1.5% transaction fee!! Since I started the transition to Honeybook I have booked two weddings and the booking process has been so seamless! I love how efficient this system is and how easy it is for me to keep up with the entire booking process! Honeybook has impressed me in so many ways. I am excited to share with you 5 reasons why I love HoneyBook!

  1. Customer Service
    Honeybook has first class service and takes care of their clients extraordinarily well! Their help desk is always available to answer any questions. If I ever have a question, I receive feedback almost immediately! From, “How do I send a proposal?” to “How do I create a brochure?” they are always available to answer any questions you may have! Also, right after I signed up, they asked me for my current contracts, questionnaires and pricing guides so they could set it up for me!! By the next day, I had all of my packages, contracts, and questionnaires set up and ready to be sent out to clients! How amazing is that?!
  2.  It’s Completely Customizable  
    With HoneyBook, you can brand everything on the site so your clients see your logo and photos. Not only is it customizable but it’s personable, appealing and matches the style you want to present to your clients. The site is also simple and easy to use for both clients and business owners!
  3. Accept Payments Online 
    This was such a huge game changer! It wasn’t horrible asking my clients to mail me checks, but in this day in age, it wasn’t the most convenient process. The ability to make a bank transfer through the site for only a 1.5% processing fee was the selling point for me! Credit card processing fees are around 3% so having the bank transfer option instead is awesome!!
  4. See the Big Picture
    When you open HoneyBook the first page you will see is called the “Pipeline”. It’s like a birds eye view of your business! Here you can physically see how HoneyBook keeps track of where your clients are at in the booking process. It’s like a personal assistant. You can track the status of all your projects in one place. Whether it’s an inquiry, a follow-up or a proposal; with one click you can tell whether or not you’re on track. I also love that you are able to see how many bookings you have and what payments are coming up so  you can track your monthly expenses and make sure that it matches up with what is coming in, etc. Honeybook has a reports feature that allows you to track analytics, including your booking percentage, your success rate, and the value of all your events combined all the way down to monthly reports! They also have a feature that allows you to set up email reminders that go out automatically to your clients so you don’t have to keep track of when payments are due! And you can even create personalized email templates right in the software so that you don’t have to rewrite that same email again and again!! I LOVE that!!
  5. One-time Fee
    That’s right, HoneyBook offers a lifetime membership for a one-time fee. When I first started thinking about making the switch I wanted something that didn’t have monthly fees. Honeybook offers a lifetime membership for a one-time fee of $500 with the ability to receive all future updates without having to pay anything additional. Plus when I found out they offer 20% off for Two Bright Lights members, I was sold!! $400 for a lifetime membership! Such an incredible deal!

Honeybook has been a tremendous game changer for my business so far! So excited to see where it will help take my business in the coming years. 5-star service and an amazing program all for a lifetime membership, to me, equals an incredible value! I can’t recommend them enough!! If you are looking for a client management program HoneyBook is definitely worth looking at!

Why I Switched to HoneyBook + 5 reasons why I love HoneyBook! | Palm Beach Photographer

What’s in my bag?

Photography Canon camera gear | Palm Beach Photographer

What’s in my Bag?

People often ask me what camera gear I use, so I thought I would dedicate a blog post to the topic. Today, on the blog, I am so excited to be sharing some information for photographers about my favorite camera gear to photograph my clients with!

I primarily shoot with the Canon 5D Mark III, with a Canon 7D as my backup camera! I also have four trusty lenses that I shoot everything with, and are my go to lenses on wedding days and for engagement sessions! I will also be sharing some of my favorite camera accessories!

Below is most of my wedding day camera gear! You will find two Canon 580EX Mark II speed lights, a Canon 70-200mm f/2.8L IS II lens and my favorite lens the Canon 50mm f/1.2L USM lens.What camera gear is in my bag? | For PhotographersThese are my must haves for any engagement portrait shoot: The Canon 50mm f/1.2L USM lensCanon 100mm f/2.8 macro lens and the Canon EF 35mm f/1.4L. Along with one of my favorite camera straps: a 100% genuine leather and navy canvas fabric camera strap by Foto Strap. I love how my custom logo looks on the leather shoulder pad. Photography Canon camera gear | Palm Beach Photographer (15)For those dreamy macro ring shots I love the Canon 100mm f/2.8 macro lens.What camera gear is in my bag? | For PhotographersThe Canon EF 35mm f/1.4L USM is my 2nd favorite lens. I love using this lens for family portraits, “getting ready” photos and wide, documentary style portraits. Photography Canon camera gear | Palm Beach Photographer (3)The Canon 50mm f/1.2L USM lens is my FAVORITE lens! This lens is SO dreamy. It gives gorgeous colors and creamy bokeh.Photography Canon camera gear | Palm Beach Photographer (12)For family portrait shoots, my bag looks like this: camera gear | Palm Beach Photographer (5)One of my favorite ways of keeping my CompactFlash and SD Cards safe is using a Pelican Memory Card holder. This card holder is tougher than tough! It snugly holds the cards in the removable, shock-absorbing liner. Additionally, the water resistant seal (IPx4) ensures that the cards will be safe from moisture, even if the case is submerged in water! Photography Canon camera gear | Palm Beach Photographer (11)It holds up to six CompactFlash Memory cards! I love using Lexar 32GB CompactFlash Memory Card Professional 800x UDMA 7! These cards are super fast and have proven to be reliable for the past 3 years!

Because the Canon 5D Mark III has two Memory card slots (one for a CompactFlash card and one for an SD card) I like to record to both slots so I have a backup. God forbid if I ever have a corrupted card I have a backup in the other slot! 🙂 camera gear | Palm Beach Photographer (10)

Here are some examples of what some of my favorite lenses can do:

Shot with: Canon 100mm f/2.8 macro lens on the Canon 5D Mark IIIMacro Diamond Ring on Succulents Round cut diamond ring | Palm Beach Wedding PhotographerShot with: Canon EF 35mm f/1.4L USM in the Canon 5D Mark III

To see more from this shoot click hereFamily Palm Beach Portraits | Palm Beach PhotographerTo see more from this shoot click hereWorth Avenue Photographer | Palm Beach PhotographerShot with: Canon 50mm f/1.2L USM lens on the Canon 5D Mark IIIBride and Groom with "Mr. and Mrs. Mugs" | Palm Beach Wedding Photographer | camera gearTo see more from this shoot click hereEngagement photos at Bethesda by the Sea in Palm Beach, FL.